PGAMA eNews

Issue: October 1, 2009


OSHA Targets Printers Again
OSHA is now targeting printers for combustible dust...
The Impact of Social Media
Many people remain skeptical about the impact social media is having on business, but social media IS affecting business and its brands....
Freebie of the Week: Report on Color
The measurement of color is critical for process control, and is often an area of conflict with customers...
5 Sales Tips that Work
Sales consultant/trainer Linda Bishop offers these common-sense tips...
Adobe's Top 10 Shortcuts
In the September 3 issue of eNews, PGAMA members were provided with a link to the Adobe Shortcut App...
Member Anniversaries
Guess who has been with the Association for 40 years...
Member News
Award for McArdle; Westland Printers and Schmitz Press win big GPO jobs...
Upcoming Events


GABC Open Enrollment 2010 Now Underway
Graphic Arts Benefit Corporation is conducting their 2010 Open Enrollment/Renewal October 1-31. Enrollment packages will be sent via USPS, and all forms must be received in the GABC office by November 2. Call GABC if you fail to receive your renewal package or are interested in learning more about their plans, 800-469-1673. See Upcoming Events below to sign up for webinars explaining the 2010 plans.

CPSIA Guidance for Printers
Printing Industries of America has posted guidelines for printers regarding compliance with the Consumer Product Safety Improvement Act. Download the information you need from http://www.printing.org/page/3680



OSHA Targets Printers Again

OSHA is now targeting printers for combustible dust. Within the past month, Printing Industries of America has received multiple requests for help from members who have received citations or warnings for excessive combustible dust accumulation in their operations. While OSHA does not have a specific standard for combustible dust, they are using a new compliance directive and citing companies under several existing standards, including general housekeeping, hazard communication, and hazardous locations. OSHA is focusing on printing operations that exhibit dust accumulation exceeding 1/32 of an inch (about the thickness of a paper clip). So far, the national association's environmental health and safety team has been successful in mitigating the inspections, but they have not all worked their way through the process. Your firm needs to be vigilant and institute a comprehensive cleaning program and be conscious of the dust accumulations or face the risk of receiving a citation.

 

The Impact of Social Media

Many people remain skeptical about the impact social media is having on businesses, but social media IS affecting business and its brands. Mind you, few of those skeptics are sales and marketing professionals. Social media is the next step in the natural evolution of the Internet. First, the Internet was able to make information available to anyone who had a computer and a connection to the web. Then came the ability to conduct commerce — the buying and selling of goods. For years now, the Internet and the smart minds behind concepts like Facebook, YouTube and others, have connected people who have similar interests. It is allowing consumers, clients and customers to talk back. If you have five minutes to spare, check out this YouTube video about the impact and growing use of social media.

 

Freebie of the Week: Report on Color

The measurement of color is critical for process control, and is often an area of conflict with customers, and when printing to standards and specifications. The question arises in businesses of how this color is communicated and transferred. Do all instruments give the same numbers? Are there problem colors and papers? To help address these questions, the Center for Technology and Research has prepared a report that evaluates the influence of using different instruments on the communication of color and the effect of materials measured. The Spectrophotometer Inter-Instrument Agreement on Standard Reference Materials and Printed Samples report also includes a communication checklist. Download the "Spectro Study" from the Members Only section under Special Reports. Login/password required.

 

5 Sales Tips that Work

Sales consultant/trainer Linda Bishop offers these common-sense tips that really can help your Sales personnel to succeed:

1-Believe your customer is a likeable person. If you don't like someone, you probably can't hide it well enough to sell them.
2-Speak confidently, arranging sentences in a logical order. Make it easy for listeners to follow and understand your meaning.
3-Scan your own body language frequently. Be sure it is congruent with the impression you want to make.
4-Ignore distractions--internal ones in your head and external ones in the environment. Stay 100% focused on the conversation.
5-Don't interrupt. Easy to say. Hard to do!


Adobe's Top 10 Shortcuts

In the September 3 issue of eNews, PGAMA members were provided with a link to the Adobe Shortcut App. In case you have yet to see for yourself how handy this application can be, here is a list of 10 favorite tricks to try:
#10-Shift+Tab hides all the pallets except your toolbar.
#9-Hitting the "D" key resets your color pallets to Black foreground, White Background.
#8-The "X" key will toggle your foreground and background colors.
#7-Use CMD+Delete to fill your layer or selection with the current background color.
#6-Option+Delete fills your layer or selection with the foreground color.
#5-Change your paintbrush circle into a crosshair for precise control by pressing the Caps Lock key.
#4-Double-Click the ruler on the top or side of your document brings up the Units & Ruler Dialogue box. (Handy if you work in both print and web.)
#3-To quickly change the blend mode of a layer Shift+Option+(letter corresponding to mode) ie: Shift+Option+M is Multiply. Shift+Option+V is Vivid Light.
#2- Using Shift+ the "+" or "-" will toggle through the various blend modes one at a time.
#1-Hitting Tab hides all of your palettes. Hitting Tab again brings them back.

 

Member Anniversaries

Congratulations to the following companies, marking major anniversaries as Association members this month:

40 Years
Howard G. Hoffman, Inc.

25 Years
Fuji Film

20 Years
Marriner Marketing Communications, Inc.

15 Years
Coleman One, Inc.

10 Years
Broadway Transport Services, Inc.
Caskey Printing, Inc.
Norasack Design

5 Years
American Association for the Advancement of Science

 


Member News

Kudos to McArdle Printing Co. in Upper Marlboro, MD on their winning entry in Printing Impressions Magazine's Gold Ink Awards. The firm won a silver award in the category of Manuals.

Way to go Westland Printers (formerly S&S Graphics) in Laurel, MD and Schmitz Press in Sparks, MD! Both companies recently received large jobs from the Government Printing Office.

 

Upcoming Events
October 5 or November 9 Workshop: Harnessing the Power of Green, 8:00am-4:00pm at CCBC Hunt Valley Center
(10111 McCormick Road/Hunt Valley, MD 21031). This hands-on, day-long workshop, will guide participants through an interactive process of (1) understanding the value of going green to the bottom
line, (2) identifying quick wins for their organization, and (3) learning how to create a “sustainable” organization. Cost: $250 per person, which includes Continental Breakfast and Lunch. At the close of class, participants will receive a certificate of completion from the Community College of Baltimore County. To Register: Call the Community College of Baltimore County (CCBC) Registration Center at 443.840.4700.
October 6 Webinar: GABC Health Plans 2010 (for Employers in MD with 50 or less employees), 11:30am-12:30pm. Tune in to find out about the advantages of GABC healthplans, what new benefits are available, and how to enroll/renew as an insured participant. Register online at www1.gotomeeting.com/register/356149489.
October 8 Webinar: GABC Health Plans 2010 (for Employers in MD with 51 or more employees, and ALL employers in VA and DC), 11:30am-12:30pm. Tune in to find out about the advantages of GABC healthplans, what new benefits are available, and how to enroll/renews as an insured participant. Register online at www1.gotomeeting.com/register/895705456.
October 13-15 Employee Education Event: Intro to Printing Class, at PGAMA, 9685 Gerwig Lane, Columbia, MD 21046. Give your CSRs or managers an understanding of how the entire printing process works with this 2-and-a-half day course. A great training tool for new employees! Cost is $295 per person for members/$495 for non-members. Includes all course materials, lunch everyday, and a field trip to a printing plant. MAGE members get a $100 discount on fees! Sign up at pgama.com or call the office, 410-319-0900.
October 14 Dinner Meeting: Social Butterflies in Your Stomach, 5:30-8:30pm at the Admiral Fell Inn (888 S. Broadway, Fells Point in Baltimore, MD.) Speaker Marci De Vries will answer your questions about using social media to support your sales efforts. Sponsored by the Production Club of Baltimore. Cost is $20 for members (PCB members free) and includes dinner and drinks. RSVP to events@productionclubofbaltimore.org.
October 14 FREE Seminar: Employers' Rights in the Age of Social Networking & Blogging, 6:00-7:00pm at Intelligent Office (300 E. Lombard Street, Baltimore, MD 21202.) This seminar will give employers timely information about their rights concerning employees online behavior, policies related to social networking, and more. RSVP to: coordinator@intelligentoffice.com. Be sure to mention that you are a PGAMA member and the $20 attendance fee will be waived. Light refreshments and parking included.
October 22 FREE Seminar: Design Your Pants Off, 8:30am-Noon at PGAMA (9685 Gerwig Lane/Columbia, MD 21046.) Attend this educational workshop, presented by Adobe Certified trainers, to learn about benefits for creatives and printers of Adobe Creative Suite 4 Design Premium. Speakers will go over enhancements to their traditional print production tools as well as their web and interactive design products. *Attend for a chance to win a copy of Adobe 4 Design Premium!* FREE for members! $50 for non-members. Limited Seating-sign up by October 15, 410-319-0900 or online at www.pgama.com.
October 30 Special Event: ASI Advantages Roadshow, 9:00am-1:00pm at BWI Marriott (1743 W. Nursery Road, Baltimore, MD 21090.) The Advantages Roadshow is a sales-building experience like no other. Enjoy one-on-one conversations with leading companies, attend FREE educational seminars, and find hot new items to show your clients. Visit www.advantagesroadshow.com for more details.
Check http://www.pgama.com for the latest industry news and event photos.
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9685 Gerwig Lane / Columbia, MD 21046
Phone: 410-319-0900 Fax: 410-319-0905

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